Numbers Are Fun When They’re About You: 2012 Freelancer Industry Survey

A few months ago I participated in an online survey of freelancers and their business, and they just released their results! They surveyed nearly 1,500 freelancers across 50 industries and multiple countries.

Here’s a cool little infographic summing up the data:

 2012 Freelancer Survey Infographic

Here are a few other stats that I found cool.

  • 18% of the freelancers surveyed are writers. We’re the second most common type of freelancer out there! And if you combine us with copywriters (10%), we’d be first!
  • 20% of freelancers say finding clients is their biggest challenge. On the other hand, most freelancers spend only 5 hours a month or less looking. What does that tell you? We complain a lot, that’s what!
  • Referrals are the number one method of finding clients, followed by word of mouth. Yes, students: networking is important.
  • Videographers/video editors have the most trouble getting paid on time. Really! And I thought I had it bad!
  • Photographers have the toughest time managing time and staying productive. Can any photographers out there chime in and verify this?

All in all, very interesting stuff. I would’ve liked to see more non-North American freelancers represented (that really would’ve screwed with the average income numbers, come to think of it), but the report is still pretty good overall.

So what’s my take-away from all this? Well, I probably need to review my rates. And call up a few old clients.

You can download the full report here:

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One comment on “Numbers Are Fun When They’re About You: 2012 Freelancer Industry Survey

  1. Wow! That’s a pretty great infographic (beautiful, too)! I love learning more about other freelancers since it’s a rather solitary endeavor. I agree; we probably all need to re-evaluate our rates. Thanks for sharing!

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